Marketing

Urkayev Mammad Hajiyov

The head of the department

(022)257 38 69

m.urkayev@uteca.edu.az

       The academic staff of the department


       Scientific publications and textbooks

  • 156 articles (for last 4 years)
  • 7 methodical guidelines
  • 8 textbooks  


       The main subjects

  • Audit (bachelor`s degree)
  • Bank marketing
  • International marketing  
  • Managerial accounting    
  • Management Analysis     
  • Economic analysis      
  • Production organization       
  • Industrial marketing     
  • Industrial goods marketing
  • Industrial economics, management and marketing         
  • Commerce        
  • Organization of commercial activities        
  • Price formation and conjuncture      
  • Logistics        
  • Financial accounting       
  • Financial analysis       
  • International Financial Reporting Standards       
  • Marketing        
  • Product policy in marketing       
  • Marketing research      
  • Marketing management        
  • Marketing Communications        
  • Accounting        
  • Accounting and audit        
  • Economic analyses of transport sectors        
  • Advertising        
  • Analysis of the financial reporting   
  • The organization of the accounting        

  • Marketing in International business (Master`s degree)
  • Stock exchange
  • Marketing in performance spheres 
  • Strategy of marketing
  • Economic forecasting
  • Information economy
  • Consumer behavior
  • Marketing in small businesses
  • History and methodology of marketing
  • Modern problems of marketing
  • Marketing management
  • Marketing research methods
  • Importance of marketing in tourism sector 

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EVENTS

Training of personnel

The personnel are qualified on the following specialties for bachelor`s degree

Marketing. Marketing is the activity, set of institutions, and processes for creating, communicating,delivering, and exchanging offerings that have value for customers, clients,partners and society at large.

Within the framework of the program, students will be able to create favorable conditions for the sale of products and services, adapt them to quality standards, carryout production volumes directly with the needs of buyers, use efficient and reliable distribution channels, develop marketing strategies that can continue market competition, gain theoretical and practical knowledge of applying the pricing policy, complex analysis and forecasting of frequently changing market environment.

Accounting and audit. Accounting and audit is a systematic process of identifying, recording,measuring, classifying,verifying, summarizing, interpreting and communicating financial information.It reveals profit or loss for a given period, and the value and nature of a firm`s assets, liabilities and owners` equity. - - Within the framework of the program, the students will gain theoretical and practical knowledge in the field of accounting systems, dual writing,initial observation and documentation, inventory of assets and liabilities,accounting of basic business facts, etc.

In addition, the market situation and its trends, the adoption of the right decisions to improve the accounting,balance and reporting for the assessment of economic performance are taught.

 

The personnel are qualified on the following specialties for master`s degree

Marketing. Marketing is the activity, set of institutions, and processes for creating,communicating,delivering, and exchanging offerings that have value for customers, clients,partners and society at large.

Within the framework of the program, students will be able to create favorable conditions for the sale of products and services, adapt them to quality standards,carryout production volumes directly with the needs of buyers, use efficient and reliable distribution channels, develop marketing strategies that can continue market competition, gain theoretical and practical knowledge of applying the pricing policy, complex analysis and forecasting of frequently changing market environment.